34 shortlister fra danske bureauer og annoncører blev mandag vekslet til 13 awards ved årets Eurobest. Det blev 3 guld, 4 sølv, 4 bronze samt 2 awards i kategorier uden ædelt metal.
De mange awards var koncentreret om 3 kampagner. Flest til ‘Hjelm har alle dage været en god idé’ fra Rådet for Sikker Trafik, &Co. og New Land, som modtog i alt 8 awards, herunder 2 af guld.
Der var også guld til Hello Monday og American Society for Deaf Children og ‘Fingerspelling with machine learining’ samt en sølv og en award.
Også Uncle Grey og Burger King blev beriget af Eurobest-juryerne: En sølv og en bronze i Social & Influcencer-kategorien for ‘The Whopper Reply’.
Ungdoms-kategorierne, special awards samt Grand Prix’er uddeles onsdag i denne uge. Men her er de danske chancer beskedne, da non-profit organisationer – så som Rådet for Sikker Trafik og American Society for Deaf Children – ikke har mulighed for at vinde Grand Prix i de gængse kategorier.
Eurobest 2021 – danske vindere
Award (kategori uden guld, sølv og bronze)
- Innovation
FINGERSPELLING WITH MACHINE LEARNING
American Society for Deaf Children
Hello Monday - Integrated
HELMET HAS ALWAYS BEEN A GOOD IDEA
Danish Road Safety Council
&Co.
Guld
- Design
FINGERSPELLING WITH MACHINE LEARNING
American Society for Deaf Children
Hello Monday - Film
HELMET HAS ALWAYS BEEN A GOOD IDEA
Danish Road Safety Council
&Co. – New Land - Film Craft
HELMET HAS ALWAYS BEEN A GOOD IDEA
Danish Road Safety Council
&Co. – New Land
Sølv
- Digital Craft
FINGERSPELLING WITH MACHINE LEARNING
American Society for Deaf Children
Hello Monday - Film
HELMET HAS ALWAYS BEEN A GOOD IDEA
Danish Road Safety Council
&Co. – New Land - Film Craft
HELMET HAS ALWAYS BEEN A GOOD IDEA
Danish Road Safety Council
&Co. – New Land - Social & Influencer
THE WHOPPER REPLY
Burger King
Uncle Grey
Bronze
- Film Craft
HELMET HAS ALWAYS BEEN A GOOD IDEA
Danish Road Safety Council
&Co. – New Land - Film Craft
HELMET HAS ALWAYS BEEN A GOOD IDEA
Danish Road Safety Council
&Co. – New Land - Film Craft
HELMET HAS ALWAYS BEEN A GOOD IDEA
Danish Road Safety Council
&Co. – New Land - Social & Influencer
THE WHOPPER REPLY
Burger King
Uncle Grey