Andendagen i Cannes Lions udløste tre løver til dansk kreativite, fint fordelt i tre kategorier. Til førstedagens bronze til TV 2 blev der lagt 1 sølv og yderligere 2 bronze.
Sølvløven blev vundet af lyddesignerne fra Ballad i Industry craft for Levi’s-casen The greatest story ever worn.
Uncle Grey har i alt fem shortlister, og i Entertainment for gaming blev to shortlister – som Uncle Grey deler med Forevr og Wavemaker – vekslet til en bronzeløve.
New-land og instruktøren Naghmeh Pour indledte tirsdag formiddag med at blive shortlistet i Film Lions med Iran-e man for Pairi Daeza, og om aftenen vandt casen en bronzeløve i Film Craft Lions.
Cannes Lions 2023
Danske løver
Sølv
Industry craft
- The Greatest Story ever Worn
Levis
Ballad
Bronze
Entertainment for gaming
- Love Squad
Waoo
Uncle Grey, Forevr + Wavemaker
Film craft
- Iran-e man
Pairi Daeza
New-land
Tidligere uddelt:
Bronze
Outdoor
- The Copenhagen Bench (special build)
TV 2 Danmark
TV 2 Creative
Danske shortlister
Brand Experience & Activation
- Love Squad
Waoo
Uncle Grey, Forevr + Wavemaker
(breakthrough on a budget) - Unplug Denmark
Norlys & Dansk Røde Kors
Accenture Song, Accenture Song Production Studios, Orchestra + Help PR
(sponsorship & branded partnership)
Direct
- Use of Ambient Media: Large Scale
The Copenhagen Bench
TV 2 Danmark
TV 2 Creative - Use of social platforms
Follow their leader
Non-violence project foundation
Nord DDB - Corporate purpose & social responsibility
The Copenhagen Bench
TV 2 Danmark
TV 2 Creative
Media
- Not-for-profit/Charity/Government
Follow their leader
Non-violence project foundation
Nord DDB - Single-market Campaign
Rebreaking news
Netflix
Orbit Red + Wavemaker - Corporate purpose & social responsibility
The Copenhagen Bench
TV 2 Danmark
TV 2 Creative - Market Disruption
Unplug Denmark
Norlys & Dansk Røde Kors
Accenture Song, Accenture Song Production Studios, Orchestra + Help PR
Outdoor
- Special build
The Copenhagen Bench
TV 2 Danmark
TV 2 Creative - Ambient outdoor
The Copenhagen Bench
TV 2 Danmark
TV 2 Creative - Corporate purpose & social responsibility
The Copenhagen Bench
TV 2 Danmark
TV 2 Creative
Entertainment for Gaming
- Use of gaming/streaming platforms
Love Squad
Waoo
Uncle Grey, Forevr + Wavemaker - Influencer & co-creation
Love Squad
Waoo
Uncle Grey, Forevr + Wavemaker - Audio-visual content
The Taverns
Blizzard
Bacon m.fl.
Industry Craft
- Brand & Communications Design
The Greatest Story ever Worn
Levis
Ballad - Brand & Communications Design
The Greatest Story ever Worn
Levis
Ballad
Glass: The Lion for Change
- Moms Mean Business
Zenbusiness
Bacon
Social & influencer
- Real-time response
Follow their leader
Non-violence project foundation
Nord DDB - Innovative use of influencers
Love Squad
Waoo
Uncle Grey, Forevr + Wavemaker - Content placement
Escape the loop
The International OCD Foundation
Ogilvy + Grey Health & Wellness - Social behaviour
Escape the loop
The International OCD Foundation
Ogilvy + Grey Health & Wellness
Film Craft
- Cinematography
Iran-e man
Pairi Daeza
New-land
Digital craft
- AI storytelling
Camouflags
Vice
Virtue + Brandhouse
- Technological Achievement in Digital Craft
Give a hand
Hello Monday/Dept
Hello Monday/Dept - Data Visualisation
Shortest Lives
Gent University Hospital
Uncle Grey m.fl.
Pharma
- Unbranded Product or Service Promotion
Life made possible
Novo Nordisk
Honeytrap
PR
- Not-for-profit/Charity/Government
Follow their leader
Non-violence project foundation
Nord DDB
Entertainment
- Non-fiction Film: Over 30 minutes
Kill your darlings
Togetherr
By the network + Drive studios
