Af Peter Engholm, journalist

The Lovie Awards fordelte ædelt metal blandt 9 danske bureauer samt DR for deres overlegne online-arbejde. Dertil kom 12 priser fra folket. Se listen her.

The Lovie Awards, der er den europæiske søster til Webby Awards, har for 11. gang uddelt anerkendelse for ‘online excellence’, og denne ære er også blevet danske bureauer til del.

9 bureauer samt Danmarks Radio har fået i alt 20 priser, hvilket ikke er overraskende, for i sidste måned blev finalisterne offentliggjort. Herefter var det udelukkende guld, sølv og bronze, som skulle fordeles.

Og så alligevel ikke udelukkende ædelt metal – for brugerne, som de seneste år har talt over 50.000 aktive pr. uddeling, har også en stemme i The Lovie Awards, og 12 af de 20 danske arbejder har således også modtaget en The People’s Lovie Awards.

DR vandt 2 guld for sin feature om sårbare piger på Instagram og derudover 1 sølv og 1 bronze, mens Hjaltelin Stahl vandt 3 sølv og 3 bronze for at pre roll-stege bacon for Danish Crown.

Det tredje danske Lovie-guld gik til Granyon for deres site til Aurélia Durand.

The Lovie Awards 2021 – danske vindere

Guld

  • DR
    Website Best Design – Functional: Secrets, Death and Instagram – feature om sårbare piger på Instagram
  • DR
    Website Best Individual Editorial Experience: Secrets, Death and Instagram – feature om sårbare piger på Instagram
  • Granyon
    Website Best Homepage: Aurélia Durand

Sølv

  • DR
    Website News & Politics: Dokumentaren Kampagnen mod klimaet
  • Manyone
    Website Art: The Mindcraft Project
  • Manyone
    Video – Virtual & Remote Features Technical Achievement: The Microsoft Wall for Microsoft
  • Impact
    Website Lifestyle: Montana Furniture – Our home are an extension of ourselves for Montana
  • Frankly
    Website Weird & Experimental Open Loop – A Facebook program for Facebook
  • Hjaltelin Stahl
    Advertising – Branded Content: The big Danish bacon pre-roll for Danish Crown
  • Hjaltelin Stahl
    Advertising – Social Media Marketing: The big Danish bacon pre-roll for Danish Crown
  • Hjaltelin Stahl
    Advertising – Video Advertising Long Form: The big Danish bacon pre-roll for Danish Crown
  • Nordlid
    Advertising – Online Advertising Single Mobile & Experiental Marketing: Spørgførduposter.dk for Homme Homme / Femme Femme Paris  
  • Yellow Umwelt
    Website Best Design – Aesthetic: The Biggest Change for Velux
  • Limbo
    Website Food & Beverage: Empirical

Bronze

  • DR
    Advertising Branded Content Health, Wellness & Pharmaceutical: Programmet Ultraperfect
  • Hjaltelin Stahl
    Video – Long Form: The big Danish bacon pre-roll for Danish Crown
  • Hjaltelin Stahl
    Video – Experimental & Weird: The big Danish bacon pre-roll for Danish Crown
  • Hjaltelin Stahl
    Social – Best Use of Video: The big Danish bacon pre-roll for Danish Crown
  • Shape
    Apps, Mobile & Voice Best Use of GPS/Location Technology: OK – Fuel, Wash and Park for OK
  • Shape
    Apps, Mobile & Voice News & Entertainment: The Seven Flavors of Local News for TV 2 Regioner

The People’s Lovie Awards

  • DR
    Website News & Politics: Dokumentaren Kampagnen mod klimaet
  • DR
    Advertising Branded Content Health, Wellness & Pharmaceutical: Programmet Ultraperfect
  • Manyone
    Website Art: The Mindcraft Project
  • Manyone
    Video – Virtual & Remote Features Technical Achievement: The Microsoft Wall for Microsoft
  • Impact
    Website Lifestyle: Montana Furniture – Our home are an extension of ourselves for Montana
  • Hjaltelin Stahl
    Video – Experimental & Weird: The big Danish bacon pre-roll for Danish Crown
  • Hjaltelin Stahl
    Advertising – Branded Content: The big Danish bacon pre-roll for Danish Crown
  • Hjaltelin Stahl
    Advertising – Social Media Marketing: The big Danish bacon pre-roll for Danish Crown
  • Hjaltelin Stahl
    Advertising – Video Advertising Long Form: The big Danish bacon pre-roll for Danish Crown
  • Shape
    Apps, Mobile & Voice Best Use of GPS/Location Technology: OK – Fuel, Wash and Park for OK
  • Shape
    Apps, Mobile & Voice News & Entertainment: The Seven Flavors of Local News for TV 2 Regioner
  • Granyon
    Website Best Homepage: Aurélia Durand 

 

Kommentarer

Få nyhedsbrev

Tilmeld dig Bureaubiz’ ugentlige brief om bureauer, reklamefolk og marketing - og kom bedre rundt om branchen hver dag.

Tilmeld nyhedsbrev
En del af Creative Club