The Lovie Awards, der er den europæiske søster til Webby Awards, har for 11. gang uddelt anerkendelse for ‘online excellence’, og denne ære er også blevet danske bureauer til del.
9 bureauer samt Danmarks Radio har fået i alt 20 priser, hvilket ikke er overraskende, for i sidste måned blev finalisterne offentliggjort. Herefter var det udelukkende guld, sølv og bronze, som skulle fordeles.
Og så alligevel ikke udelukkende ædelt metal – for brugerne, som de seneste år har talt over 50.000 aktive pr. uddeling, har også en stemme i The Lovie Awards, og 12 af de 20 danske arbejder har således også modtaget en The People’s Lovie Awards.
DR vandt 2 guld for sin feature om sårbare piger på Instagram og derudover 1 sølv og 1 bronze, mens Hjaltelin Stahl vandt 3 sølv og 3 bronze for at pre roll-stege bacon for Danish Crown.
Det tredje danske Lovie-guld gik til Granyon for deres site til Aurélia Durand.
The Lovie Awards 2021 – danske vindere
Guld
- DR
Website Best Design – Functional: Secrets, Death and Instagram – feature om sårbare piger på Instagram - DR
Website Best Individual Editorial Experience: Secrets, Death and Instagram – feature om sårbare piger på Instagram - Granyon
Website Best Homepage: Aurélia Durand
Sølv
- DR
Website News & Politics: Dokumentaren Kampagnen mod klimaet - Manyone
Website Art: The Mindcraft Project - Manyone
Video – Virtual & Remote Features Technical Achievement: The Microsoft Wall for Microsoft - Impact
Website Lifestyle: Montana Furniture – Our home are an extension of ourselves for Montana - Frankly
Website Weird & Experimental Open Loop – A Facebook program for Facebook - Hjaltelin Stahl
Advertising – Branded Content: The big Danish bacon pre-roll for Danish Crown - Hjaltelin Stahl
Advertising – Social Media Marketing: The big Danish bacon pre-roll for Danish Crown - Hjaltelin Stahl
Advertising – Video Advertising Long Form: The big Danish bacon pre-roll for Danish Crown - Nordlid
Advertising – Online Advertising Single Mobile & Experiental Marketing: Spørgførduposter.dk for Homme Homme / Femme Femme Paris - Yellow Umwelt
Website Best Design – Aesthetic: The Biggest Change for Velux - Limbo
Website Food & Beverage: Empirical
Bronze
- DR
Advertising Branded Content Health, Wellness & Pharmaceutical: Programmet Ultraperfect - Hjaltelin Stahl
Video – Long Form: The big Danish bacon pre-roll for Danish Crown - Hjaltelin Stahl
Video – Experimental & Weird: The big Danish bacon pre-roll for Danish Crown - Hjaltelin Stahl
Social – Best Use of Video: The big Danish bacon pre-roll for Danish Crown - Shape
Apps, Mobile & Voice Best Use of GPS/Location Technology: OK – Fuel, Wash and Park for OK - Shape
Apps, Mobile & Voice News & Entertainment: The Seven Flavors of Local News for TV 2 Regioner
The People’s Lovie Awards
- DR
Website News & Politics: Dokumentaren Kampagnen mod klimaet - DR
Advertising Branded Content Health, Wellness & Pharmaceutical: Programmet Ultraperfect - Manyone
Website Art: The Mindcraft Project - Manyone
Video – Virtual & Remote Features Technical Achievement: The Microsoft Wall for Microsoft - Impact
Website Lifestyle: Montana Furniture – Our home are an extension of ourselves for Montana - Hjaltelin Stahl
Video – Experimental & Weird: The big Danish bacon pre-roll for Danish Crown - Hjaltelin Stahl
Advertising – Branded Content: The big Danish bacon pre-roll for Danish Crown - Hjaltelin Stahl
Advertising – Social Media Marketing: The big Danish bacon pre-roll for Danish Crown - Hjaltelin Stahl
Advertising – Video Advertising Long Form: The big Danish bacon pre-roll for Danish Crown - Shape
Apps, Mobile & Voice Best Use of GPS/Location Technology: OK – Fuel, Wash and Park for OK - Shape
Apps, Mobile & Voice News & Entertainment: The Seven Flavors of Local News for TV 2 Regioner - Granyon
Website Best Homepage: Aurélia Durand
